Melissa Gonzalez

Melissa is a Policy Consultant in the Data Governance practice. She has advised clients on competition policy in digital markets and has experience in advocacy efforts across Latin America and the Caribbean.

The Economic Value of A2P SMS in Mexico

The Economic Value of A2P SMS in Mexico

The increased connectivity enabled by digital technologies has changed communication patterns throughout economies and societies and played an important role...

25 Jan 2024 Reports
Access Alert: Brazil unveils Digital Platform Regulation Consultation

Access Alert: Brazil unveils Digital Platform Regulation Consultation

On 19 January, Brazil’s Finance Ministry released a public consultation to gather insights on the potential regulation of digital platforms....

23 Jan 2024 Opinion
Driving Brazil’s app ecosystem: The economic impact of Google Play and Android

Driving Brazil’s app ecosystem: The economic impact of Google Play and Android

With the largest Internet population in Latin America and the fourth-largest market for app adoption globally, Brazil is an established...

1 Dec 2023 Opinion
Google Korea 2023 Economic Impact Report

Google Korea 2023 Economic Impact Report

Driving force to South Korea’s economic growth and global success: Google’s contribution to digital innovation and role as K-content export...

21 Sep 2023 Reports
Access Alert: 5G is just around the corner in LATAM

Access Alert: 5G is just around the corner in LATAM

Haga clic aquí para leer este publicación en Español. Recently, three LATAM markets – the Dominican Republic, Argentina, and Colombia...

31 Aug 2023 Opinion
FinTech in Latin America: Five de-risking strategies for entering the digital payments markets

FinTech in Latin America: Five de-risking strategies for entering the digital payments markets

Prior to the COVID-19 outbreak, non-traditional payment methods such as digital wallets and app-based transactions comprised 31% of all e-commerce...

5 Jul 2023 Reports
Access Alert: Colombia and Perú announce digital connectivity developments

Access Alert: Colombia and Perú announce digital connectivity developments

Haga clic aquí para leer esta publicación en Español This week, two of LATAM’s biggest markets (Colombia and Perú) provided...

19 Jun 2023 Opinion
Canadian Competition in the Digital Era: Key Takeaways and Suggested Policy Approaches

Canadian Competition in the Digital Era: Key Takeaways and Suggested Policy Approaches

To watch Dynamic Discussions: Canadian Competition in the Digital Era click here. To read the event transcript click here. On...

16 Jan 2023 Opinion
Access Alert | Brazil’s DPA Opens consultations on Personal Data Protection Regulation and Regulatory Agenda

Access Alert | Brazil’s DPA Opens consultations on Personal Data Protection Regulation and Regulatory Agenda

Through two different public consultations, launched on 5 and 16 August, Brazil’s National Data Protection Authority (ANPD) is seeking views...

26 Aug 2022 Opinion
Access Alert | Colombia’s Petro Targets Digital Platforms Through Tax Reform

Access Alert | Colombia’s Petro Targets Digital Platforms Through Tax Reform

A day after assuming office, Gustavo Petro, the first left-wing president in Colombia’s history, unveiled a tax proposal to raise...

12 Aug 2022 Opinion
Access Alert | Mexican ICT Regulator Green-Lights Government Rescue of Altán Redes

Access Alert | Mexican ICT Regulator Green-Lights Government Rescue of Altán Redes

Mexico’s Federal Telecommunication Institute (IFT) unanimously approved the financing plan set forth by telecommunications company Altán Redes proposing a public-private...

24 Jun 2022 Opinion