The Final Straw – Tackling Plastic Straw Consumption in Singapore

The Final Straw – Tackling Plastic Straw Consumption in Singapore

Plastic waste is non-biodegradable. It takes up space in landfills that we don’t have. The UN describes the level of plastic waste in our oceans a “planetary crisis”. And the truth is, our habits are not helping. In fact, we ‘suck’. Plastic drinking straws are one such menace that we can and should be tackling head-on. Every straw used counts.

Economic strategy firm AlphaBeta, and social enterprises The Final Straw and The Cyan Project, have worked together over the past 6 months to collect some naked facts about plastic straw consumption and possible solutions to reduce plastic straw use in Singapore. They combined deep analytical work and results from a large, exclusive consumer survey to shed light on some uncomfortable truths.

An estimated 2.2 million straws are used in Singapore every day. Laid end-to-end, that’s more than twice our entire coastline! The good news? We are willing to change. Four out of five consumers are willing to use plastic alternatives like bamboo, or give up straws entirely. Overwhelmingly, consumers also said they would appreciate it if more businesses were offering such alternatives.

Find out more about how your business can help us stop sucking here.

The report has received significant coverage in the media, including:

The Final Straw: Tackling plastic straw consumption in Singapore, Responsible Business, 5 June 2018
80% of Singapore consumers ready to ditch plastic straws, Eco-Business, 6 June 2018
The final straw: How Singapore can curb plastic pollution, The Straits Times, 7 June 2018

Related Articles

Economic Impact Report: Turning Australia’s AI opportunities into impact with Google

Economic Impact Report: Turning Australia’s AI opportunities into impact with Google

Artificial intelligence (AI) is rapidly enabling solutions to the challenges we face in our lives. Australia is recognising the transformative...

11 Jun 2024 General
Economic Impact Report: Advancing Hong Kong’s economic growth through Artificial Intelligence (AI) and digital innovation with Google

Economic Impact Report: Advancing Hong Kong’s economic growth through Artificial Intelligence (AI) and digital innovation with Google

The global rise of artificial intelligence (AI) presents Hong Kong with a unique opportunity to accelerate economic growth. By embracing...

5 Jun 2024 General
Economic Impact Report: Growing the Philippines’ AI opportunity with Google

Economic Impact Report: Growing the Philippines’ AI opportunity with Google

The Philippines is on the cusp of a transformative economic journey. The recovery and reform efforts set out in the...

29 May 2024 Reports
Economic Impact Report: Strengthening Singapore’s AI Leadership with Google

Economic Impact Report: Strengthening Singapore’s AI Leadership with Google

Artificial Intelligence (AI) applications and tools, including generative AI, are unlocking significant economic benefits. From automating repetitive tasks to boosting...

26 May 2024 Reports