Transforming reputation in the US

The Opportunity

Our client, a Fortune 500 cloud technology company and global leader in cloud infrastructure, engaged us to demonstrate its economic value and strengthen its public-facing communications. With increasing scrutiny on global technology companies, the client sought to reinforce its reputation through credible, data-backed messaging and strategic media engagement.

The Solution

Access Partnership combined robust economic impact research with strategic communications support. We modelled the client’s contributions to jobs, investment, and GDP, and translated these insights into compelling, media-ready messages. We also advised on positioning, narrative development, and influencer outreach across major US media, enhancing the visibility and effectiveness of their spokespeople.

The Impact

  • Generated hundreds of pieces of positive global media coverage
  • Improved coverage of client’s public-facing spokespeople
  • Strengthened perception of the client’s economic and societal value

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