Retail Dive: Forever 21 Shutting Down Chinese e-Commerce Site

Access Partnership's China Practice Lead Xiaomeng Lu spoke to Retail Dive on Forever 21 shutting down China operations: "Overall this is a big and tough market to compete for non-Chinese brands, given strong domestic competition and unique consumer demands. Domestic e-commerce giants such as Alibaba, JD, and Pinduoduo compete fiercely against each other as well as edge out smaller brands." Read the full story here.

Access Partnership’s China Practice Lead Xiaomeng Lu spoke to Retail Dive on Forever 21 shutting down China operations:

“Overall this is a big and tough market to compete for non-Chinese brands, given strong domestic competition and unique consumer demands. Domestic e-commerce giants such as Alibaba, JD, and Pinduoduo compete fiercely against each other as well as edge out smaller brands. Chinese customers are used to shopping on apps, expect low-cost same-day shipping, and tend to have little brand loyalty.”

Read the full story here.

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